2019 Trick Olympics Design Campaign

Amy’s Ice Creams is famous for their ice cream acrobatics behind the counter, and every year they host an event where the scoops compete to perform the best tricks to raise money for a local charity. For the 2019 campaign, I designed the promotional poster, social media images and banners, and printed collateral to drive donations during the event. For this 15th anniversary of the event, the theme was “throw back to the 80’s,” when Amy’s was founded - we had a ton of fun going all out with the vibe and color palette. I also led a team of young aspiring artists and designers within the company in designing and setting up the space for the event.